The Rise of the Mumpreneur
Of the significant challenges, most women faced after getting married is life after child delivery. It's always tough to find a job that will give the much-needed flexibility and time required to raise kids, and this is why most ladies striving in this aspect ended up not having time for their children. However, the decent part of this is that the situation has led to women starting businesses from the comfort of their homes.
Motherhood has extended to a big brand business offline and online with most women having this storyline of starting a business as a mum, and this has led to the inception of various online companies such as therapist, coaching, blogging, social influencing, affiliate marketing, digital marketing, and some other businesses. Modern-day entrepreneurship has produced women that are motivated by the love of what they are capable of, business, without being regretful of their career.
It's quite sad to see intelligent women lose confidence to get back to work after they had children. There's been the story of bright women who had demanding high powered jobs but have no idea how to go about getting back to work. One sure way to regain this confidence is to stop trying to get back to the corporate world and start a business.
Over the past few years, there is a rapid increase in the number of self-employed women. The rise in the small and medium-sized enterprise has gained momentum, and it's rising at nearly three times the rate of men. According to a study conducted by an Office for Women and Australian Bureau of Statistics shows that the number of freelance businesses run by Australian women grew by almost 50 percent over the past twenty years. This rate of growth is nearly times two compare to men-own enterprises over the same period, which shows how swiftly the growth of businesses been in female entrepreneurs
These numbers keep increasing thanks to the various network and society for mums in business, which helps, uplifts, celebrates, and inspires thousands of women to create businesses that work around family life. The communities have helped a lot of women to develop their business by hosting conferences and live events.
Research conducted by the Australian mother’s network (Working Mother’s Connect WMC) shows that almost 70% of new mums consider starting a business after the birth of their first child. Other shows that more than 45 percent of mothers do not return to their previous workplace after maternity leave. This means that the organizations will lose close to half their female talent once they leave to have children.
Most women love the flexibility to work when and where they want and also to work on something of passion, and as a result, they have more time and attention for their children in the early years. However, the significant challenges that come with 'mumpreneur' are the support that comes with investing to make it more viable. Once the costs associated with running a business can be sorted out, and the women were able to master the fundamentals of business, the rise of mumpreneurs will continue to trend.